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Creative Direction & Brand Enrichment

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Boardmasters recognised at Sustainability Awards

Boardmasters took home the ‘Best Contribution to Reducing Plastic In The Environment’ award and were crowned the ‘Overall Winner’ at the 2018 Cornwall Sustainability Awards. We’re really proud to have been recognised. Massive thanks to our festival-goers and all our beach clean volunteers for helping us to protect the environment 🌍🌿🙏

Find out more about what we do at https://lnkd.in/di32XYz

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tags: sustainability, beaches, cornwall, awards, boardmasters, winner, award
Wednesday 12.19.18
Posted by Simon Evans
 

Boardmasters Trophies 2017

Thank you to the folk at Lignum for creating the custom trophies for our 2017 WSL surf contests.

Using local sustainable materials and craft was important to us. Local surfboard shapers Lignum sourced the timber for the project from a supplier based in Dartmoor, Devon. The timber of choice was Elm and Ash, both grown and harvested in the South West, from plantations established over 100 years ago. The stringers were made from offcuts generated from their surfboard building business.  

They used in-house CAD/CAM to create the shape of the iconic Boardmasters 'B' icon, then sanded the timber by hand and finished the trophies with natural linseed oil to bring out the rich colour and grain of the wood.

It is great to have such passion and authenticity going into a key part of our surf competition, and the trophies were really appreciated by the winners. Using ecologically-friendly natural products is a key part of our brand ethos, and to have locally-sourced wood crafted by pro shapers into the Boardmasters symbol has given us an iconic trophy that represents the key values of the brand.

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tags: surf, trophy, custom, boardmasters, WSL, lignum, festival, wooden
Monday 08.28.17
Posted by Simon Evans
 

Boardmasters x Marley Speaker Collaboration

Boardmasters worked with Marley to create a limited edition Edition Get Together Mini. A scaled down version of the classic Get Together Speaker, the Get Together Mini packs a lot of power into a small package. Crafted from sustainable materials, the bamboo face and rewind fabric, it doesn't sacrifice solid performance or a great-looking design.

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tags: speakers, marley, boardmasters, music, festival, beach
Sunday 08.20.17
Posted by Simon Evans
 

Soul Arch: Surf Session IPA

Proud to have overseen the creation of the first ever Boardmasters beer: Soul Arch. Brewed by Harbour and designed by the talented folk at A-Side Studio. Looking forward to seeing it on sale in the build up to the festival.

Proud to have overseen the creation of the first ever Boardmasters beer: Soul Arch. Brewed by Harbour and designed by the talented folk at A-Side Studio. Looking forward to seeing it on sale in the build up to the festival.

tags: craft beer, surf, beach, soul arch, can, design, ale, ipa, harbour, brewery, aside, boardmasters, festival
Sunday 07.30.17
Posted by Simon Evans
 

Boardmasters Cap Collaboration

I'm proud to have designed the Boardmasters 2016 headwear range in collaboration with Starter. Below are some pics of just some of the designs.

tags: caps, headwear, boardmasters, starter, swag, merchandise, beach, surf
Sunday 08.14.16
Posted by Simon Evans
 

All works © Simon Evans 2024 or relevant agencies unless otherwise specified. Please do not reproduce without expressed written consent.