We helped Sky elevate the festival experience for thousands of Isle of Wight attendees with an ‘Open House’ activation designed to offer festival goers solutions for those, all too familiar, festival pain points.
📸 Floral centrepiece and swings for those instagram moments
☕ A bar flowing all weekend with morning juice, coffee and evening cocktails
🎶 Secret terrace via a hidden fridge door with live acoustic performances from
the likes of Supergrass, Clean Bandit, Arthur Hill and more...
💧 Water refills all day long
🛜 Wifi on the house
🚽 Private, premium loos (a true festival luxury!)
💅 On-site stylist, masseuse and glitter artist for that glam and go moment
🔌 Charging lockers so your phone can last as long as the festivalgoers
🌿 Plenty of seating, a garden lounge and an array of chill-out zones
Over 15,000 festival goers visited over the weekend and viewing figures across TV and digital were record breaking! 💥
Role: Creative Director, RPM
Thanks to: Sky clients Amanda, Joel & Anna and RPM team Phoebe, Alicia, Jordan, Kim & Sarah
Video: CC Labs