Creative Lead for IncrediBull agency
Skype Moment Makers is an evergreen campaign recruiting and showcasing brand ambassadors representing a range of passion areas. As lead creative on the agency side, I oversaw the look and feel for the campaign, that was centered around the dedicated Moment Makers website (found here), which houses Skype stories and 'moments' created by Skype, the Moment Makers and Skype users.
This was the first time that Skype's new visual identity had been used on a website, so involved close collaboration with Wolff Olins and Skype's brand team in order to successfully execute the vision.
I was also responsible for developing a customised gift pack that was sent to new recruits, with personalised pin badges, business cards, clothing, lanyards and notebook.
With thanks to Frode Sørensen, Matt Coombes from IncrediBull and David Buddenhagen from Skype. 1000Heads developed the website.